{"id":48717,"date":"2017-11-13T05:00:56","date_gmt":"2017-11-13T13:00:56","guid":{"rendered":"https:\/\/www.creativecircle.com\/?p=47948"},"modified":"2017-11-13T05:00:56","modified_gmt":"2017-11-13T13:00:56","slug":"building-portfolio-website","status":"publish","type":"post","link":"https:\/\/www.creativecircle.com\/blog\/building-portfolio-website\/","title":{"rendered":"The 3 Most Important Rules of Building Your Portfolio Website"},"content":{"rendered":"<p>It\u2019s sad but true: These days, computer-bound professionals have minimal attention spans. Picture someone busily working their way through a mound of applicants and resumes. They\u2019ll type in the URL of the candidates who pique their interest. At this point, you have only seconds to maintain that interest. No pressure, but don\u2019t mess it up.<br \/>\nWhat are the three most important things to keep top of mind when you\u2019re putting your portfolio websites together?<\/p>\n<h2>1. Make sure your best work is the easiest to find.<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium aligncenter\" src=\"https:\/\/media.giphy.com\/media\/JUh0yTz4h931K\/giphy.gif\" alt=\"The Three Most Important Rules of Building Portfolio Web Sites\" width=\"450\" height=\"302\" \/><br \/>\nSeparate yourself from all the personal associations you have with your work and make an effort to evaluate your samples objectively and then determine which examples stand out as particularly strong. Great portfolio websites give those pieces the prime real estate.<\/p>\n<h2>2. Create sections by work type.<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/media.giphy.com\/media\/SuEFqeWxlLcvm\/giphy.gif\" alt=\"The 3 Most Important Rules of Building Portfolio Web Sites\" width=\"480\" height=\"480\" \/><\/p>\n<p>If your portfolio contains work that falls into different categories \u2014 ad work versus editorial, for instance \u2014 separate it into sections. This way, a prospective client or employer can immediately sort out the experience that most appropriately matches their needs. (And don\u2019t forget to keep rule #1 in mind within each category, too.)<\/p>\n<h2>3. Simple navigation rules portfolio websites.<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/media.giphy.com\/media\/ThfdBssxMqeE8\/giphy.gif\" alt=\"The 3 Most Important Rules of Building Portfolio Web Sites\" width=\"480\" height=\"270\" \/><\/p>\n<p>Providing a direct link that\u2019s relevant to a particular client need is great as long as it\u2019s clean (myportfolio.com\/headlines, not myportfolio.com\/jahfgqur09324), but anticipate what will happen if someone winds up by accident on another page on your site. Will they be able to easily get back on track and find what they are looking for? If you can\u2019t confidently say yes from any entry point, rethink your navigation functions.<\/p>\n<p>The good news is that an excellent body of work will get recognized one way or the other (it doesn\u2019t all come down to how your portfolio websites look), but time is money. Put the work in upfront to carefully consider the experience of navigating your portfolio; it could save you days, weeks, or even months waiting to be discovered.<\/p>\n<hr \/>\n<p>Marjorie is a former Creative Circle candidate based in Portland who recently accepted a full-time offer for her dream job. She is a writer\/editor and stylist\/producer with an emphasis in the design world. If you are interested in working with someone like Marjorie, please <a href=\"https:\/\/www.creativecircle.com\/contact-us\/\" target=\"_blank\" rel=\"noopener\">contact your nearest Creative Circle office<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s sad but true: These days, computer-bound professionals have minimal attention spans. Picture someone busily working their way through a mound of applicants and resumes. They\u2019ll type in the URL of the candidates who pique their interest. At this point, you have only seconds to maintain that interest. No pressure, but don\u2019t mess it up. [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":48731,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[88],"tags":[],"class_list":["post-48717","post","type-post","status-publish","format-standard","hentry","category-creative-insights"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.1 (Yoast SEO v25.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The 3 Most Important Rules of Building Your Portfolio Website | Creative Circle<\/title>\n<meta name=\"description\" content=\"Building a portfolio website is no longer complicated. By following these three simple steps, you&#039;ll master organizing and creating a freelance portfolio.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The 3 Most Important Rules of Building Your Portfolio Website\" \/>\n<meta property=\"og:description\" content=\"Building a portfolio website is no longer complicated. By following these three simple steps, you&#039;ll master organizing and creating a freelance portfolio.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.creativecircle.com\/blog\/building-portfolio-website\/\" \/>\n<meta property=\"og:site_name\" content=\"Creative Circle\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CreativeCircleStaffing\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-13T13:00:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.creativecircle.com\/wp-content\/uploads\/2017\/11\/90C4716.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"creativecircle\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Creative_Circle\" \/>\n<meta name=\"twitter:site\" content=\"@Creative_Circle\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"creativecircle\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.creativecircle.com\/blog\/building-portfolio-website\/\",\"url\":\"https:\/\/www.creativecircle.com\/blog\/building-portfolio-website\/\",\"name\":\"The 3 Most Important Rules of Building Your Portfolio Website | Creative Circle\",\"isPartOf\":{\"@id\":\"https:\/\/www.creativecircle.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.creativecircle.com\/blog\/building-portfolio-website\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.creativecircle.com\/blog\/building-portfolio-website\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.creativecircle.com\/wp-content\/uploads\/2017\/11\/90C4716.jpg\",\"datePublished\":\"2017-11-13T13:00:56+00:00\",\"author\":{\"@id\":\"https:\/\/www.creativecircle.com\/#\/schema\/person\/c341c21f6106a12b4641044c8f5d1d61\"},\"description\":\"Building a portfolio website is no longer complicated. 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